Pall Mall
Pall Mall cigarette brand was produced by Butler & Butler initially
in 1899 and then it was taken by American Tobacco in 1907. These
cigarettes were made by Butler & Butler for upper class smokers with
their premium cigarettes. This premium brand was tested for other
styles of cigarettes when it was taken over by American Tobacco. There
was change in the stuffing of tobacco in these cigarettes paper by
American Tobacco. It became very easy for the smokers to smoke
cigarettes to their throats with this stuffing. It also became more
appealing for all kinds of smokers all over the world. The sale and
popularity of this brand increased a lot due to this change.
Pall Mall cigarettes were very popular among smokers in mid 1960s and it
was the best brand of cigarette in America at that time. It became also
popular to other parts of world. The ‘king size’ variety of these
cigarettes was very successful in the market by the company therefore
new longs were introduced with 100mm cigarettes. It was realized by the
Pall Mall that it can not compete with other brands of cigarettes like
Winston because these brands had strong advertising campaigns. It
remained very popular until 1966. The advertising of Pall Mall was not
very appealing. The taste of Pall Mall cigarettes is very smooth for the
smokers with smooth flavors. The price of this brand was also very
affordable for the smoker which was very appealing.
Pall Mall was bought by Brown Williamson Tobacco Corporation in 1994. It
was the only brand at that time which had no filter. The filtered Pall
Mall cigarettes were introduced in 1997 in the market. This Pall Mall
filtered cigarette got so much popularity. There was merger of Brown
& Williamson with R.J Reynolds in 2004. Now Pall Mall cigarettes are
available with filters as well as without filters. There are many types
of Pall Mall cigarettes available in the market for the smokers like
Pall Mall Menthol, Pall Mall 100’s, and Pall Mall Lights. All these
varieties are very popular all over the world. These cigarettes are
available in soft packs as well as in box and smokers can get any type
according to their preferences.
The soft packs are preferred by women mostly therefore these packs are
more delicate. The hard box is liked by men as they are rougher on their
packages. These cigarettes are available all around the world due to
internet. The price of these cigarettes is affordable and quality of
these cigarettes is very high. It is a quality cigarette brand which has
attracted large number of smokers. The advertisement of this brand was
not good initially but then it became impressive. It remained no. 1
cigarette in America for a long time. The logo of Pall Mall cigarette
brand is also very attractive on which ‘Pall Mall’ is written on top
front of pack. It is certainly very good cigarette brand for all kinds
of smokers.
